Colin Ong Lian Jin

Senior Executive Director
Great Eastern Financial Adviser

IBF Fellow (2015)

Financial Planning

"Never stop learning because life never stops teaching!"


In 1992, Colin joined Great Eastern Life under the leadership of his mentor Mr Tan Koon Chuan. Being from NUS Eusoff Hall, he served as Alumni Vice President in 1993 and the Senior Common Room Committee from 2013 - 2015.

He was promoted to Divisional Sales Officer in 1998, and saw his group Top the ranks in Regular Premiums for 3 consecutive years.

He was featured in the book "Tough Times Never Last, Tough People do" in 1994 and was a Moderator at the MDRT Experience in Singapore.

He served Great Eastern's Manager Council as Head Recruitment and Vice Chairman from 2002 - 2005.

Locally, he has conducted talks in Great Eastern, AIA, Prudential, NTUC, Keppel Insurance and the IFPAS and FSMA Congress. Regionally, he has spoken in Malaysia, Vietnam and Indonesia.

In 2001, he and his managers founded Advisors' Clique - an advisory team within Great Eastern Financial Advisers, which now comprises of 15 Directors, 60 Leaders, 350 Consultants and 50 support staff. These mainly are local and foreign universities graduates. His direct group boasts of 4 Court of the Table (COT) planners and a Top of the Table (TOT) planner, credited for securing the largest case in Singapore with USD100 million sum assured! He personally achieved the Million Dollar Round Table (MDRT) 20 times, and is a MDRT Life and Honours Roll member with 2 COT qualifications.

In 2008, Colin was awarded the Centennial award on Great Eastern's 100th year anniversary to recognize his contributions to agency building.

In 2011, he was appointed the 1st Senior Executive Director in Great Eastern.

In March 2014, MDRT's "Round the Table" Magazine featured him and his team for his exemplary 'Leadership by Example' role.

Colin is married to Irene a fellow Director and has a lovely daughter, Nicolette.