The conversation on workforce transformation for us has shifted from simply equipping our people with tools to a deliberate investment into reshaping their roles and enabling them to continuously reskill and adapt to change. Citi’s Assistant Relationship Managers (RM) who have spent years mastering operations are stepping forward into client-facing Service RM roles with their strong institutional, risk and process knowledge. This is their true competitive advantage and the expertise that our clients depend on. (Yeo Wenxian, Head of Wealth for Asia South and Citibank Singapore CEO)

Citi
Citi
IBF Advance Award (2026)

Citi

Company Profile

At Citi Singapore, workforce transformation is about investing in people and creating opportunities for them to grow alongside change.  

As technology, digitalisation and Artificial Intelligence (AI) reshape the way we work, we are committed to helping our employees build future-ready capabilities while strengthening the Durable Skills that remain fundamental to exceptional Client Experiences. 

Through our partnership with the Institute of Banking & Finance (IBF), Citi has created structured Job Reskilling and Career Development Pathways that engage, equip and empower colleagues to take on broader client-facing responsibilities and develop future-ready competencies.   

Combining IBF-accredited training programs with workplace learning, coaching and extensive on-the-job development, colleagues are able to build expertise in Client Engagement, Service Excellence and AI-enabled ways of working. 

Complementing these programmes is a robust ecosystem of Learning and Innovation. Citi’s AskWealth provides employees with timely knowledge to support client engagement and decision-making.  Recently, Citi also launched a Wealth AI Academy, providing colleagues with structured, role-based AI learning resources and curated experiential learning activities to help them gain practical AI literacy & skills to confidently navigate the evolving workplace. 

These initiatives have strengthened Citi Singapore's workforce agility and helped build a future-ready talent pipeline, reinforcing our commitment to investing in our people and supporting the continued evolution of Singapore's Financial Services sector.